CREATIVE MILKSHAKE
THE BRAND
Creative Milkshake is a data-driven creative strategy and content production agency specializing in UGC ads and performance creatives for Meta and TikTok, catering to Direct-to-Consumer (DTC) brands.
THE WORK
Brand Visual Identity
Web Design
Social Media Content
REBRAND
With more and more agencies jumping on the user-generated content bandwagon, Creative Milkshake (formerly UGC Market) wanted to set itself apart, highlighting the warmth and passion (and fun!) embedded in the company culture.
Creative Milkshake is an agency where delightful interactions and personalized service are always on the menu, with their strategy-first and data-driven approach as more than just a cherry on top.
VISUAL IDENTITY
Embracing the playful spirit of the brand name, the color palette is a blend of pastel shades and vibrant hues that evoke thoughts of delicious milkshakes while some graphic elements pay homage to the nostalgic charm of ‘50s diners. The illustration style, characterized by light, minimal, and stroke-based approach was intended to complement the presentation of ad creatives across various applications.
USER EXPERIENCE & INTERFACE DESIGN
The goal was to streamline transactions between the agency and its clients, ensuring that brands can effortlessly access a constant stream of ad creatives for testing with the help of Creative Milkshake. We took a fully-productized approach with the website, making it as seamless as online shopping — simply add to cart and check out.
Ad creatives for client (Tropic Labs)
Ad creatives for client (OYO Skincare)